The Evolution of Blog Tours

Lately I’ve noticed a new trend within blog tours: creative and unique posts. The content within the posts is more interesting to read about, and there are themes for each tour. Now, I’m not necessarily saying that the more traditional blog tours aren’t fun to read, but these ones have taken things to a new level. There are a few lately that piqued my interest. If this is the way blog tours and promotional posts are headed, I consider that a major win. I wanted to recognize some of the more unique and fun tours I’ve seen lately, as well as share some of my feelings about blog tours and their overall improvements. I’ve always had mixed feelings about blog tours. I am the kind of blogger that generally avoids requesting ARCs (and I don’t often get the ones that I do request), so that means I usually find other ways to gain access to these titles if I’m really dying for them. Blog tours usually provide the blogger with an eARC (or sometimes physical ARC!) of the book, so I would sign up for the tours of highly anticipated books. Sometimes this would blow up in my face if the book didn’t hit the mark for me, but other times I’d be extremely glad I got the opportunity to read the book early. Either way, blog tours can be a commitment. If you sign up and don’t like it that much, your post will change at the last minute to a […]